Personal Brand Architect, Jason Cercone encourages podcasters to create content
that wows their audience.
2:00 - How to get your audience to fall in love with you
4:28 - A scalpel vs a Swiss army knife
9:40 - how to increase visibility and create evergreen content even before you start your podcast
17:00 - Keep your listener top of mind when creating content
Connect with Jason: www.jasoncercone.com (https://jasoncercone.com)
Check out Jason's podcast: Evolution of Brand (https://podcasts.apple.com/us/podcast/evolution-of-brand/id1590634173)
Bio: Jason Cercone is a personal brand architect, creator, and podcaster. He helps entrepreneurs, leaders, and professionals leverage the brand-building power of the podcast medium to establish authority (cont'd (https://www.toolsofthepodcasttrade.com/guests/jason-cercone/) )
Jason Cercone is another awesome guest from PodMatch. If you're looking to #beaguest or looking for guests for your show PodMatch (https://www.joinpodmatch.com/tools) is a great resource for meeting the best guests.
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